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Are You Talking with a Buyer or a Tire-Kicker?


As you are talking with a prospective customer, you keep thinking to yourself, "I have to close more sales this month."  You are having a pleasant conversation.  You are crossing your fingers, hoping the're the one who will buy from you.

How will you know?

Wouldn't it be better to perform a "Purchaser Ability Test" on your prospect before you go through your presentation?  There is a way!  You can qualify a prospect by asking questions that uncover three elements: 
  • M
  • A
  • D

Listen as Brian Bushlach interviews Mike Goss to learn why qualified sales prospects are MAD.